For over three decades, White Horse Inn (now Sola Media) grew from a journal to a radio show to the web answering complicated questions of faith. In order to clarify its mission to the world and its donors, White Horse, Inc. needed to rename and rebrand its various entities to connect clearly and deeply with its audience while creating opportunities to tell a more expansive, visual, and inspiring story around each constituent’s own journey of faith. Metaleap completed the entire rebrand for what is now Sola Media, including renaming the organization and four subbrands, redesign of its corporate and subbrand marks, redesign and development of five websites, conference materials, print collateral, publication design, social media and more.
In our work over the last 20+ years, we’ve had the great privilege of serving as the branding agency for nonprofits and many Christian Ministries such as Sola, Ligonier, and InTouch. It’s inspiring to see courageous leaders embrace the need for digital transformation and strategic brand development to expand their reach and impact. In these moments of transition and transformation, we guide clients to a posture of courage over fear, with principles that guide design, and a process that drives success.