Behind every bottle of Coke in the nation is Coca-Cola Consolidated, the largest bottler that packages and distributes 300 brands and flavors to 14 states located in the Southeast, Midwest, and Mid-Atlantic regions. Their annual report is a business critical need that conveys the financials of the portfolio and well-being of their team. It’s an information dense document that we transformed into a compelling read through modern publication design that incorporates the brand’s iconic colors, bold typography and unexpected photography to highlight the company’s people, purpose and portfolio. We’ve worked together over six years, and no one issue ever looks exactly the same.

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