Dwell invites people to listen to Scripture in the way that fits them. As the fourth most successful app launch in Kickstarter’s history, Dwell has reached 1m downloads and 100k paid subscribers. Our task was to help users effortlessly engage with scripture on a daily basis through a considered rebrand. We integrated a more meditative experience into everything from the logo to the app design, printed devotionals and typography — all while putting their subscription offerings front and center.

‍